Tag: college

  • Conway’s Law on Campus: Why Your Org Chart is Ruining Your Brand

    Conway’s Law on Campus: Why Your Org Chart is Ruining Your Brand

    In the late nineteen sixties, a computer programmer named Melvin Conway submitted a paper to the Harvard Business Review. The editors rejected his submission. Conway subsequently published his observations in Datamation magazine in April of nineteen sixty-eight. His central thesis eventually became a foundational rule of software engineering. Conway observed that any organization attempting to…